Artificial Intelligence Course
About Course
AI and the Future of Digital Marketing
Every technologist, futurist, and thought leader agrees: AI is going to be huge in the future. Visionaries like Elon Musk warn that AI could potentially lead to the downfall of mankind, while others highlight its ability to revolutionize art, medicine, and science for the betterment of humanity. Regardless of where they stand, one thing is clear — AI will be a major force shaping our world.
What’s even more fascinating is how AI will impact specific industries — especially digital marketing.
We’re already seeing significant changes. Google, for instance, has positioned itself as an “AI-first” company, embedding artificial intelligence deeply into the core of its operations. The effects on digital marketing are profound and only growing in scale.
For marketers, understanding how AI is reshaping the digital landscape — particularly search — is no longer optional. It’s essential. If you want to stay competitive and relevant in today’s rapidly evolving online environment, you need to grasp how Google’s AI initiatives are changing the rules of the game.
Read on to discover how AI is transforming the way we market, search, and connect in the digital age.
What Will You Learn?
- Discover A Shortcut To Learning And Being Ready For Artificial Intelligence In Digital Marketing
Course Content
1. What Is AI And Machine Learning?
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What Is AI And Machine Learning?
04:20
2. Google As An AI-First Company
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Google As An AI-First Company
05:29
3. Preparing For Semantic Search
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Preparing For Semantic Search
08:09
4. Big Data
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Big Data
04:09
5. Computer Version
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Computer Version
02:07
6. Advertising
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Advertising
07:25
7. Email Marketing
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Email Marketing
07:25
8. Chatbots
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Chatbots
03:17
9. Developing Your AI Skills – Using SQL
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Developing Your AI Skills – Using SQL
02:12
10. How To Future Proof Your Marketing
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How To Future Proof Your Marketing
03:07